So today is Cyber Monday, according to Shop.org. This is the biggest day of the year for online shopping. And as a platform that exists to help you in organizing your online and offline receipts, we’re obviously excited.
Well, actually, as much as we like online shopping, we are not necessarily fond of every holiday neologism that is being made up by the industry. I’m thinking back to an old episode of The Simpsons, where they create a new holiday called Love Day just to drive up sales of terrible merchandise.
The term “Cyber-Monday” was coined in 2005, when ComScore reported that online spending increased by 26% on the first Monday after Thanksgiving, compared to the year before.
There may be a lot of reasons for this (one for sure is that online spending is simply increasing by two-digit percent numbers every year, no matter what day it is) but the whole reason it was given such a moniker makes it seem like just another marketing stunt.
With things like Valentine’s or Mother’s day, which are also heavily pushed by businesses, we at least have something (or someone) to care for on these days. Yes Valentine’s Day is commercial but we’re willing to accept it because it’s also about love and family affection. Cyber Monday is different. It seems like it’s a cold, impersonal online shopping day. And there aren’t any holiday decorations.
Nevertheless, we love deals. And a lot of stores use this new holiday to bring you some of those. So, while keeping the criticism about useless marketing buzzwords up, we will happily enjoy getting a good bargain.
If you’re like us, you can get the best overview of what stores offer what kind of discount, here .
We hope you get a good deal and wish you a good week!