Based on data from Google searches this year, Forbes has determine the most popular items this year for Christmas gifts. It appears that consumers are dreaming of electronics this year. Nine of the top 10 most wanted gifts are gadgets, from music players (3) to video games and consoles (4) to digital photography toys (2), Americans have seriously gone digital.
Ugg Boots are the only non-gadget to make the list, as it appears they have come back the forefront of pop-fashion after a brief hiatus.
So what are the lessons learned? If you’re not desperately suffering in this tanking economy, your friends and relatives are probably hoping you get them one of the following:
Nintendo Wii: If you can get your hands on one, the remote-controlled Wii is good, clean fun.
Wii Fit: The most popular game for Nintendo Wii, featuring fitness activies like yoga and aerobics
iPod Touch: Like the iPod, but with Internet access where you don’t have to for a data plan
iPod Nano: Smaller and cheaper, and without the Internet connection
Xbox 360: With this year’s hot gaming console, you can play other people from around the world in real time
Nintendo DS: This handheld video game system has great color graphics and a 6-hour battery life
Ugg Boots: Whether or not you think they are high fashion, they are one of the most searched gifts for the year
Nikon D90: A 12.9 mexapixel digital camera, this Nikon is the only camera in the top 10
Zune: The Microsoft version of the iPod has a big hard drive and an FM tuner
Digital Picture Frame: Preserve your memories forever by framing your digital photos into a moving slideshow
Everyone knows the old adage oft-repeated in this gift-giving time of the year: It’s the thought that counts. Recent studies by researchers at Stanford may have found hard evidence that this old saying is true.
Though gift givers assume that more expensive gifts will be appreciated more by the recipients, this is not necessarily true, according to a recent study conducted by two investigators from the Stanford Graduate School of Business. In one example, the researchers examined the giving and receiving of engagement rings. The more men spent on an engagement ring, the more they thought the rings they had bought were appreciated by their fiances. Fiances, however, report that they were more appreciative of the more expensive rings.
“This shows that men shouldn’t feel bad if they can’t afford to buy the ring they really want,” says Frank Flynn, associate professor of organizational behavior at the Stanford Graduate School of Business and a co-researcher on the study. “The fact that the thought counts more than the price tag is important for people to realize, especially in these challenging economic times when people are really strapped for cash.”
So will everyone be ditching the iPods, cashmere and other common high-end gifts this year and replacing them with home-made cards and Penne necklaces? According the behavioral economics literature, consumers will likely continue the behavior they exhibited in the study, and continue to purchase gifts for more than recipients value them.
But if you are looking for a last-minute gift this year and are strapped for cash in these hard economic times, take some solace in the fact that smaller gestures and less expensive gifts may be more meaningful than an outrageously excessive purchase.
“You simply don’t have to spend that extra hundred dollars to get the same level of appreciation for a gift,” observes co-researcher Gabrielle Adams, a doctoral student in organizational behavior at the Business School.
Over here at Shoeboxed, we’re excited about the holidays, and we’re happy about all the people that will get Shoeboxed subscriptions as a presents in the next couple of months. Any good Holiday Gift Guide for a small business owner or business traveler begins and ends with Shoeboxed.
Purchasing a subscription of Shoeboxed’s scanning service for a loved on this holiday season will allow them to get their receipts, bills, invoices, and business cards organized in time for tax season.
With a subscription to Shoeboxed, our users mail in receipts to our headquarters to be scanned and entered into their online accounts. No scanner is required, and every receipt is scanned so it is available for tax filings, reimbursements, and even the holiday-season inevitability: returns and exchanges. Every business card is scanned and entered with all the relevant data so you can import your contact information to your email client, smart phone, or other contact management system!
No holiday gift guide will be complete this year without this time-saving receipt solution.