Back in the day, you could build your network through actual, physical networking with like-minded industry professionals and potential clients. Then along came the Internet, and now networking has taken on a whole new meaning.
Even if you’re the owner of a local deli or dry cleaning company, your network has the potential of going global. But not every small business needs to spend the money or time it takes to build a global online network.
Here is a checklist for determining if you should build your network online, offline, or have one foot firmly planted in both worlds. Continue reading “How to Build Your Network”